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George and Iggy know they are destined for great things. The two brothers, first generation Ukrainian Americans, still live in the same provincial neighborhood where they grew up. George is a wannabe business scion festering in a cell phone store. Igal is a small-time pot dealer and an aspiring Rap mogul. They are stuck together in a suffocating studio apartment, and are constantly at each other’s throats, but they are convinced that their situation has to be temporary. George meets Ella, a hipster transplant and sees her as his key to a life outside the neighborhood. Meanwhile, Iggy is convinced that Yuriy, a promising rapper he is “managing, ” will be his ticket to a life of luxury if he can just get his music to the right person. But they both learn that the American Dream is pretty elusive these days.